My approach to innovation
1. Discovery
2. Solution setting
2. Solution setting
- Conduct primary and secondary research
- Meet with diverse stakeholders who live the problem area
- Define the REAL problem
- Get consensus
Output: Business case with Analysis & Design report.
2. Solution setting
2. Solution setting
2. Solution setting
- Define solution goals and metrics
- Create a safe space for collaboration
- Generate LOTS of ideas
- Prioritise ideas
Output: Scope of work and design style guide.
3. Designing
2. Solution setting
3. Designing
- Co-design possible solutions
- Include references to illustrate the end solution
- Get specific about requirements
- Define minimum viable prototype
Output: Scripts, storyboards, graphics, wireframes, raw video footage, etc.
4. Testing
6. Finessing
5. Refining
- Create quick, cheap versions of a prototype
- Show it to people with insight
- Gather feedback
- Iterate the prototype using various mediums
Output: Verified content elements and practical user feedback.
5. Refining
6. Finessing
5. Refining
- Take what is working and build it out
- Test various ways of getting to the same result
- Apply constraints (budget, time, quality)
Output: A solution version one for testing and quality assurance.
6. Finessing
6. Finessing
6. Finessing
- Build for quality
- Pilot the solution with a small group of end users
- Initiate change management process
- Open up to end users
Output: A solution that keeps getting better with continuous iteration and improvement.
